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Burton suited British soldiers at the end of the first world war & Burton suited
the 1966 winning football team – a history to be proud of. At Burton things have moved on substantially and the brand
is now the outfitter for modern men - Fashion but a bit more grown up – sharp suits, cleaner denim, shoes and smart
Fashionable clothing at an affordable price
High turnover of clothing means the latest looks are in-store from “destroyed”
denim to the latest “layered look” tees.
However “basics” are key for Burton too – the classic white or black
tee, knitwear and outwear, socks and underwear.
Offers and multi-buys are very popular and Burton has regular promotions.
Students receive 10% off all-year-round at Burton by logging on to and submitting
Burtons offer a “style advisor” service online. Customers can write in
with their fashion queries and solutions are published for a selection online. Burtons will soon be launching a fuller
“style advice” department with fashion glossary, trend information and how to look directions.
Customers registering to receive the Burton e-newsletter are entered into a prize draw
to win £100 gift card (this varies). Burton mails a newsletter once a week advising customers of new product online and exclusive